The majority of good sales representatives spend 4 hours a day engaging in sales activity. That does not leave a lot of time left for administrative duties like data entry and reporting.
If you want your sales team to focus more on gaining customers then relieving them from other tasks can help. And one way to free up their time is by using technology.
Read on for the 6 tools every sales rep needs to be more efficient.
1. Customer Service Management (CRM)
Core business technologies should always include a way to organize your client profiles. A CRM system does just that for your sales team. It allows them to keep track of customers and leads all in one place.
Instead of jotting down separate notes, your sales rep can enter data into a structured program. The data can then be generated automatically into useful reports to gauge their sales goal.
2. Lead Assessment Research
Finding new customers is one of the prime objectives of a sales representative. Researching who might benefit from your business and is willing to buy takes a lot of time and effort. Business technology helps by sorting through prospects and picking the most likely clients.
Lead assessment tools like research data platforms pull other useful information that helps your sales team make appropriate pitches. These results are industry specific and can be customized with filters such as company size and revenue.
3. Business Smartphone
One of the best sales technology tools fits right in your hand. Having a company smartphone allows your team to stay in contact when out of the office. A phone also makes it simple to do research on the go, as well as conduct video calls to potential and current customers.
Providing this tool for your sales staff ensures they have reliable communication wherever they may be. Plus, you can also purchase and download valuable sales apps to further enhance your employees’ productivity.
4. Automated Communications
There are serval ways that sales technology can be automated. For example, read this article on dialers for salesforce automatization. This technology allows your team to quickly call clients and prospects without taking the time to short through numbers. It also transcribes voicemails, has automated text messaging, and can place calls on hold.
Other programs send automated follow-up emails, generate thank you messages, and schedule appointments for your sales team.
5. Estimation Apps
Depending on your business type, creating estimates takes time which can lead to losing a client. You also have to worry about miscalculations that also contribute to unhappy customers.
Using small business technology like an estimation app lowers your production time and reduces the risk of error. It uses tools that not only calculate prices, but also professionally breakdowns the information for your customers.
Improve Your Sales Rep Success Rate
These sales rep technology tools make it easier for your employees to do their job. This means that they will improve their success rate as more time is left for tailoring sales pitches and accommodating current client needs.
Check our Business and Finance section for more articles about enhancing your small business.