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The News God > Blog > Business & Finance > Your Role in Your Startup as the Co-Founder: What It Entails
Business & Finance

Your Role in Your Startup as the Co-Founder: What It Entails

PAUL CARROLL
Last updated: April 28, 2022 11:18 am
PAUL CARROLL
April 28, 2022
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5 Min Read
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As a co-founder of a startup, there are many things you will be responsible for. From the early stages of development to the day-to-day operations of the business, you will have your hands in everything. In this blog post, we will discuss what it means to be a co-founder and the various roles you will play in your startup. We will also cover some tips on how to be successful in this challenging but rewarding position!

Contents
What is a Co-Founder?What Does a Co-Founder Do?Product DevelopmentBusiness DevelopmentMarketingFundraisingOperationsThe Bottom Line

What is a Co-Founder?

A co founder or cofounder is defined as a person who starts a business or enterprise with one or more other people. In most cases, the co-founders are equal partners in the venture. They share equally in the risks and rewards of the business. Each co-founder brings different skills and experiences to the table, which can help make the startup successful.

In many cases, a co-founder is a C-level executive in an ad company, such as the Chief Executive Officer (CEO), Chief Operating Officer (COO), or Chief Technology Officer (CTO). In other cases, a co-founder may be someone with an entrepreneurial mindset who is passionate about the product or service that the startup is offering.

Co-founders may not always call themselves CXOs. For example, in a technology startup, the co-founders may be the lead programmer and the designer. In a service startup, the co-founders may be the head of sales and the operations person.

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What Does a Co-Founder Do?

As one of the founding members of a company, a co-founder wears many hats:

Product Development

Co-founders are responsible for the vision of the product or service. They need to be able to articulate this vision to the team and ensure that everyone is working towards the same goal.

There may be specific areas that each co-founder is responsible for, such as the user experience (UX) or the overall look and feel of the product. In other cases, all co-founders may be involved in every aspect of development.

Business Development

Co-founders are responsible for growing the business. This includes acquiring new customers and partners, as well as negotiating deals and contracts.

In some cases, a single co-founder may be responsible for business development while the others focus on product development. However, in most startups, all co-founders are involved in business development to some extent.

Marketing

Co-founders need to create awareness for their product or service. This includes developing marketing campaigns, writing press releases, and managing social media accounts.

In most cases, one co-founder will be primarily responsible for marketing while the others focus on product development or business development. However, all co-founders are usually involved in some aspect of marketing, even if they are not the primary person responsible for it.

Fundraising

Co-founders are responsible for raising money for their startup. This includes pitching to investors, applying for grants, and running crowdfunding campaigns. As a co-founder, you can expect to spend a significant amount of time fundraising in the early stages of your startup.

Operations

Co-founders are responsible for the day-to-day operations of their startup. This includes managing employees, handling customer service, and keeping track of finances.

Even though one person is usually responsible for this, each founder will need to be aware of operations in the business.

The Bottom Line

As a co-founder, you will probably be responsible for certain areas of the business while your founding members are responsible for others. However, you will still need to be prepared to be involved in all aspects of the business, from product development to marketing to fundraising. It’s a lot of work, but it can be extremely rewarding.

If you’re thinking about starting a business with someone else, make sure that you are compatible and have complementary skills. You should also be prepared to put in the hard work and long hours that are required to make a startup successful.

Are you thinking of starting a business with someone else? What role do you think you would play in the company? Let us know by leaving a reply!

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