It’s no surprise that sports betting has increased in the US over the last decade, with the high stakes of professional games and the exceptional organization of American Sports Leagues, fans from across the globe are completely invested in players’ and teams’ success.
The marketing of US sports, like the NBA and NFL makes watching and following league games a captivating pastime. The US brings even more fun to sports by adding large audiences, cheerleaders and even celebrity sightings and performances.
Sports in the US are larger than life and everyone wants a piece of the action. Some not only want some of the action but they want a piece of the pie too, which is possible through sports betting. The rise of sports betting is due to several factors, which will be further explained below.
Welcome Packages and Deals
One of the major factors that have increased sports betting demand is the multiple enticing welcome packages that online betting sites offer. Each site offers different ones, so check out bonusfinder.com to see a full list. Sports fans looking to partake in the excitement of a game might feel a slight hesitation when needing to always make their own financial investment. This hesitation is significantly reduced by the welcome deals that online sites offer. These deals are in the form of a sign-up bonus, e.g., ‘receive x amount of free spins and a 100% investment match when signing up’ or a loyalty bonus, e.g., ‘here are x amount of free tokens as appreciation for visiting this site 20 times this month’.
It is clear to see why these offers would reel in potential players and punters looking to score a buck or two off the next touchdown.
Improved Gaming Experiences
With the rise of software and technology, online betting sites have upgraded the services they offer. Online betting sites are now massively captivating, user-friendly and technically advanced due to the updates that software developers have made.
Not to mention, the interfaces and visual appeal of games and betting sites have increased drastically, due to better colors, betting HD clarity and fast download speeds. The high-quality resolution offers users more realistic games and the quick-paced internet speed allows viewers to see changes in scores in real-time and make adjustments to their bets as the game progresses.
The rise of microbetting, which was only possible due to the advances in technology, has given punters who want to make smaller bets on small actions, e.g., ‘who will take the next free throw’ possible. Microbetting allows for more betting inclusivity and works largely on live betting statistics, for which innovative software is needed. This has also resulted in users with smaller amounts of investment the ability to partake in exciting sports betting activities too.
The rise of technology has had a huge impact on the improvement of the safety and security of online betting sites. New technologies like blockchain have emerged on the market and have been a catalyst for the surge in sports betting interest. Blockchain is a highly advanced database mechanism that uses cryptography to secure data on a network. It stores every transaction on a public ledger which is only accessible using private keys. Every transaction is encrypted and only authorized parties with the correct key combination can access and view transactional details. This results in one huge plus for players: high anonymity. Punters can now place bets completely anonymously which is a huge drawing card. This has also allowed for higher security and safety, as players are unknown but transactions are recorded, so if anything does go wrong, steps can be retraced so fraud and hacking are therefore decreased.