When you think about the properties of a massage oil, the chances are that the principal and natural ingredients are not always on the forefront of consideration. Most people associate the precious ointment with a standard smell, colour and consistency, which is a shame as there are so many wide and exciting varieties that are out there.
With the use of essential extracts and other naturally fragrant ingredients, there’s an almost infinite number of ways to customise and enhance a massage oil. Thankfully, thanks to generations of practice, there is an unending level of information and experimentation that has been conducted that assists in determining how best to approach the noble art of massage oil cultivation and creation. From fragrant boosts to enriching properties, there has never been a better time to dip your toes into the space.
If you’re feeling a little overwhelmed by the mere prospect of crafting your own massage oil, fear not! We have formulated this handy little guide to help you ease into the wild world of creation and allow you to better understand which natural ingredients have the best chance at making a soothing and relaxing impression.
Harnessing The Natural World
There are a lot of examples of massage oil on the market – and by a lot, we mean A LOT. While competition is always healthy for innovation and creation, there can be a slight overlap when it comes to the range of products on the market. Having a bottle of natural massage oil was always considered to be a niche market, with profit margins and cheaper alternatives reigning over the marketplace.
Many products and brands are beginning to opt out of the chemically laden options of yesteryear, where chemicals are designed to create a perfect fragrance or consistency in spite of the environmental impacts. Using naturally occurring elements of nature that propagate the same effects as their cheaper chemical counterparts are now becoming more and more celebrated – which is wonderful to see.
The use of essential extracts and natural ointments are being touted as a new renaissance of natural products, and the massage oil industry is feeling the benefits of such a shift in rather surprising ways. With the internet allowing a collation of generational knowledge and scientific analysis, the utility and proper incorporation of natural ingredients into a massage oil is now freely available which has illuminated many to seek out these wonderful extracts to try for themselves.
Some of the more common natural ingredients are the natural ointments that are freely available from a range of suppliers. With skin-nourishing and pleasant feeling examples like Jojoba, Hempseed and even Macadamia extracts being incorporated into massage oil which gives an unprecedented softness and nourishment that once required the use of manufactured ingredients.
Scent profiles have also seen a remarkable natural upgrade with popular fragrances like Sandalwood and Lavender being seamlessly integrated into modern examples of massage oil to boost the overall experience for the user.
With the sheer number of online resources that are available which are teaching a whole generation of creators to experiment and create their own products, it’s time to roll up your sleeves and give it a go for yourself!
Experimentation Station
As there are a number of helpful and handy guides out there for proper use of essentials, it’s time to have some fun. Going from a base massage oil into a personalised and customised product is no small feat, but it is entirely possible to learn with the range of resources freely available. The equipment for crafting and creating doesn’t have to break the bank either, many e-commerce amateurs have been able to small batch their creations and find their own slice of the market with relative ease, and a lot of hard work.
The best aspect of creating your own massage oil is the sheer number of possibilities and ways you can adapt it to suit your particular vision. Whether it be for a more aromatherapeutic focus, or for a silkier feel, or even a combination of both!
We’ll go over a few particular favourites in terms of natural ingredients that exist that are great starters for your experimentation.
Macadamia
This natural ingredient is a wonderfully dense and beautiful one – being touted as a carrier and containing a number of nourishing benefits for the skin. Its use in the world of natural extracts has been well noted, predominantly due to its cohesion with skin, providing a smoother feel and enriching sensation. If there is a lack of consistency in your massage oil, the use of this extract could be what you’re looking for.
Geranium
Geranium is not nearly as popular as it should be, particularly for its absolutely fresh and beautiful scent. Being derived from the flower of the same name, this popular flower extract has a fragrance profile that elicits a feeling of calm, relaxation, and overall oxygenation. Its use in the aromatherapy and massage oil world has been noted in small circles but is highly recommended if you’re looking to up the stakes of your scent profile and give your own massage oil a little kick in the right direction.
Lavender
The GOAT of the essential extracts, there’s not a lot you cannot do with lavender extract. It’s one of the most popular ones on the market for a whole lot of reasons and has been used in countless contexts dating back to the ancient Egyptians! The flowery and unique fragrance it emits is one aspect, as well as properties that have been likened to effective natural relaxation. Using this particular extract as a base or scent enhancer is an obvious one, but the classics never go out of style it seems.
Selling Your New Massage Oil
Once you’ve really made an impact with your experimentation and derived a massage oil that would make the gods swoon, it’s time to think of your next step. Of course, you can always experiment for yourself and keep your products for personal use – in fact, many people do that. However, if you’re feeling extra daring and wish to flex your entrepreneurial side – then the massage oil market is always ready and waiting.
It’s not an overnight success story however, there is a degree of skill required and perhaps a little extra homework on your part. However, with the right product and the right style of approach, you could carve out your own corner of the wide and burgeoning market. When it comes time to begin selling your massage oil to suppliers, it’s best to start small. Trying your hand at local parlours is a great way of road-testing your formula and seeing if your massage oil has the right stuff.
If you’ve favoured a more aromatherapy-based approach with your experimentation, then have a go at your local expert and give them some samples. If you feel that your massage oil is a one-of-a-kind bestseller then dream a little larger. There are retailers all over the world that are foaming at the mouth to get their hands on an exclusive and natural creation. The massage oil market is not a small one, so finding retailers is sure to be competitive, but rewarding if you give it the right approach.
Never be afraid to experiment, and always try to have some fun with the whole process, it is massage oil after all – fun is part of the equation!
