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The News God > Blog > Business & Finance > The Critical Function of Licensing in the Online Gambling Industry
Business & Finance

The Critical Function of Licensing in the Online Gambling Industry

Rose Tillerson Bankson
Last updated: January 24, 2024 12:26 pm
Rose Tillerson Bankson - Editor
January 24, 2024
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The Critical Function of Licensing in the Online Gambling Industry
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The onset of the internet ushered in a new era for the gambling industry. No longer constrained by physical locations, online casinos opened up gambling to anyone with an internet connection. However, this digital realm also introduced new regulatory challenges. How can consumers trust remote gaming sites, for instance JustCasino? How can vulnerable individuals be protected? These pressing questions spotlighted the pivotal role licensing plays in 21st-century gambling.

Contents
  • Licensing Provides Accountability and Oversight
    • Trust and Legitimacy
    • Screening and Supervision
  • Licensing Drives Industry Growth
    • Market Expansion
    • Balancing Growth Through Regulation
  • The Global Licensing Movement
    • International Cooperation
    • Re-Examining Prohibition
  • The Universal Case for Licensing Frameworks
  • Conclusion

Licensing Provides Accountability and Oversight

Licensing provides accountability and oversight for the online gambling industry. Understand its importance in regulation, consumer protection, responsible gaming, and expansion.

Trust and Legitimacy

Far from a rubber stamp formality, licensing is the foundation which underpins the legitimacy of remote gaming sites. By investigating operator backgrounds, testing software fairness, and auditing payout rates, licensing authorities enforce standards of safety and transparency in the industry. Consequently, the presence of a license communicates to players that necessary due diligence has occurred. This engenders vital consumer trust in operators.

Screening and Supervision

Yet licensing does more than confer legitimacy. The application process itself screens out unsuitable candidates, blocking access to those with concerning financial or criminal histories. Once licensed, regular reporting and compliance checks compel operators to uphold ethical, accountable business practices. From mandating responsible gaming features to enforcing marketing codes, licensing authorities wield extensive oversight powers. This supervisory capacity enables licensing to shape a principled online gambling ecosystem.

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Licensing Drives Industry Growth

Of course, the above protections partly explain the rapid consumer migration toward licensed sites. Research suggests over 75% of players consider licensing an important indicator of an operator’s trustworthiness.

Percentage of online gamblers who view licensing as an important sign of trustworthiness:

YearPercentage
201768%
202178%
202381%

Market Expansion

This appetite has catalyzed growth within licensed sectors. For instance, between 2018-2022, licensed online casinos expanded in New Jersey by 250% to now handle over $1 billion in annual revenue. Contrastingly, unlicensed offshore sites have stagnated, now commanding only 15% of America’s market.

Balancing Growth Through Regulation

Evidently, certification confers commercial advantages to operators. However, sustainability stems not from size but from the balanced framework which licensing enables regulators to sculpt. Through codes of conduct, advertising constraints, and responsible gaming measures, officials temper growth to prevent over-commercialization. Simultaneously, licensing revenues fund treatment initiatives targeting problematic play. This combined approach nurtures an environment where entertainment and ethical imperatives co-exist.

The Global Licensing Movement

Certainly, jurisdictions worldwide increasingly recognize these benefits, spurring a licensing movement across Europe, Americas, Australia and Asia. The flexibility of remote play breaks down geographical barriers, enabling countries from Sweden to Colombia to enact licensing frameworks tailored to sovereign priorities. This localized approach prevents a ‘one size fits all’ model ill-suited to regional/cultural nuances.

International Cooperation

Accompanying this, international cooperation is growing. Networks such as the International Association of Gaming Regulators facilitate information exchange on issues like advertising, game testing, and automated risk monitoring. Such cooperation enhances regulatory capabilities, strengthening consumer protections globally.

Re-Examining Prohibition

Of course, prohibitive regimes persist in some areas where skepticism of economic incentives or moral opposition toward gambling remain potent. Yet results suggest even staunch opponents may need to re-examine orthodoxies in the internet age. Studies across Germany, Australia and America reveal prohibition fails to eradicate demand. On the contrary, unregulated black markets thrive, forfeiting revenues while exposing consumers to unmonitored sites.

The Universal Case for Licensing Frameworks

This reality spotlights why licensing merits universal consideration. As online play proliferates, countries face a choice: either cling to prohibition thus surrendering control, or embrace framework-based models centered on licensing. The successes across Europe indicate the rewards of the latter pathway in fostering accountable, sustainable online gambling sectors.

Conclusion

In summary, licensing constitutes the very bedrock enabling remote gambling’s evolution from unregulated wilderness toward an ethical ecosystem. Of course, risks remain from new technologies to problematic play. Yet rather than intractable threats, licensed operators view these as responsibilities – challenges to be met through evidence-based solutions under licensing bodies’ stewardship. This foundation of accountability offers grounds for optimism that, despite its complexities, online gambling can be nurtured responsibly worldwide.

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